hmmm…..
An online newspaper did an article recently on the moves that Google is making to target markets for advertising. When you log on to Google and look for information, that search is organized by Google in such a way that those interested in advertising their products to you are notified of your curiosity about a subject. For example, if you log on to check a flight for a friend, suddenly you will notice all kinds of advertising about travel popping up on your screen, even if you, yourself have no interest in going anywhere.
Probably seems like a benign sort of ploy. But wait; let’s think about that for a minute. Do we really want the whole universe (or at least Google and all its customers) to know our business? What if we are researching a particular medication and we really don’t want the world to know we are interested? How are we protected? I really don’t want strangers to know where I bank, what my political leanings are, or where I work. And I really don’t want strangers to know my name, address, phone number and what my house looks like, in that order.
Brings up a whole new set of problems and questions, I would think. Maybe the solution to the whole dilemma is not to use the internet at all. Bye-bye Google, bye-bye Facebook, bye-bye Twitter.
But gosh, then how would I know in an instant that Cher is not dead after all?
hmmm…..
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